Transform Your Hotel into a Holistic Experience
Designing holistic hospitality that drives loyalty, profitability and well-being for your guests.
The New Key Success Factor: From Guest satisfaction
to Guest well-being
Travelers today choose hotels not only for comfort, but for how they make them feel. Wellness has become a core expectation, shaping booking decisions and brand preference. Over 70% of travelers consider wellness offerings when selecting a hotel.
Guests who feel physically and emotionally cared for are more likely to return, stay longer, and recommend. Well-being is no longer optional, it is a strategic driver of loyalty and performance.
My Approach
I help hotels and hospitality brands to thoughtfully design and launch holistic wellness experiences that feel authentic, conscious, and true to who you are.
My approach is collaborative, clear, and purpose-driven; blending hospitality strategy, wellness expertise, and brand marketing.
Together, we build conscious hospitality for a new era of travel, creating experiences that feel aligned, meaningful, and memorable.
The Results you can expect • Strategically curated wellness experiences, offerings & signature programming
• A distinctive wellness positioning fully embedded in your brand DNA
• A cohesive, emotionally engaging guest journey across every touchpoint
• Increased guest satisfaction, perceived value & RevPAR impact
• Stronger loyalty, higher repeat stays & long-term brand affinity
Services
Conscious hospitality strategies that embed well-being into every touchpoint. Creating experiences that are authentic, profitable, and unforgettable.
Create emotional coherence across every touchpoint:
Arrival & sensory experience
Wellness-enhanced guest rooms
Programming & rituals
Food & beverage wellness integration
Spa & recovery concepts
Storytelling & brand narrative
Design a clear, differentiated wellness vision aligned with your brand DNA:
Wellness positioning strategy
Experience pillars definition
Competitive benchmarking
Guest persona alignment
Revenue model integration
Transform ideas into operational reality:
Class & workshop programming
Instructor curation
Seasonal activation plans
Wellness partnerships
I’m a Hospitality & Wellness Strategist with over 15 years of leadership experience across premium and luxury resorts in North America and the Caribbean. As Head of Product Marketing, I’ve led the positioning and transformation of flagship properties ; aligning brand vision, guest journey, operations, and revenue performance. As Lead of Projects, I have overseen full resort openings and end-to-end guest experience design, including Club Med Michès Playa Esmeralda, Club Med Québec Charlevoix, and major renovations such as Club Med Punta Cana and Club Med Cancún.
I specialize in translating strategy into structured, high-impact guest experiences that are both operationally sound and emotionally resonant. I created and launched Wellness Fusion by Club Med, an integrated framework designed to embed well-being across the entire resort ecosystem; beyond the spa, into every touchpoint.
My work sits at the intersection of hospitality strategy, wellness integration, and brand storytelling, ensuring wellness becomes a strategic asset, not an add-on.
I believe the future of hospitality is conscious, performance-driven, and experience-led. And I partner with hotels ready to elevate their guest experience with intention and clarity.
Anne-Sophie
Bonjour !I am Anne-Sophie 